Our Team

Keith Lai - Co founder/Trainer

Keith Lai is a distinguished player development specialist and coach with a stellar track record in both high school and collegiate basketball. His career highlights include:

  • Prolific Prep of Napa: As head assistant coach, Lai played a pivotal role in guiding the team to the 7th seed at the Geico National Championship. Under his coaching, Prolific Prep achieved a national ranking of #10 and developed notable players such as Nathan Bittle, Isa Silva, Kamari Lands, Milos Uzan, Yohan Traore, NBA draftee Mouhamed Gueye (#39 pick, 2023) and Adem Bona (#41 pick, 2024).

  • Dominican University of California: Lai served as an assistant coach focusing on post players during the 2019-2020 season. His impact was recognized with the title of "Top 50 Impactful D2 Assistant Coach" by Silverwave's Media.

  • High School Coaching: Lai's coaching career began at Bentley Upper School, leading the team to notable achievements including NCS D5 Runner-Up and BCL-East Championships. He also coached at Valley Christian High School where he also won the BCL- East Championship demonstrating his ability to develop young talent and achieve success at various institutions.

  • Under Armour Stephen Curry Select Camp: In 2018, Lai was selected to coach at this prestigious camp, working with top high school and NBA Draft prospects like Anthony Edwards, James Wiseman, Cole Anthony, Nico Mannion, and Jalen Green.

  • AAU and Training: Lai's influence extends beyond the court, having coached with renowned AAU programs such as the Oakland Soldiers and West Coast Elite. He co-founded Team GRRR, producing numerous collegiate players at all levels.

  • NBA Training and Off-Season Work: Lai collaborated with NBA Trainer Brandon Payne, assisting in off-season and pre-draft workouts for players like Stephen Curry, Damion Lee, and Dennis Smith Jr. His contributions also include preparing draft prospects such as Frank Jackson, Hamidou Diallo, Trae Young, and Joel Berry II.

Keith Lai's dedication to player development and coaching excellence continues to shape the future of basketball talent across various levels of competition.